PRODUCT Just Got Lil

The Name is Product Introduces Lil Product:
An Organic Styling Pomade for Kids

Los Angeles, CA – February 2009 – Your little one loves to emulate your effortlessly-cool look and now they can with Lil Product, the kid-friendly version of Product, the innovative, organic and plant derived pomade and styling aid.

Add adorable spikes or tame fly-aways with this 100% natural blend of six organic ingredients. Created with Certified Organic Shea Butter, 100% Pure Aloe Vera Oil, Organic White Beeswax, Organic Chamomile Vitamin E and Organic Cinnamon Leaf Oil to moisturize, style and provide UV protection.

This innovative pomade does it all – Nourish, Style, Shine and Protect – and with Lil Products’ distinct blend of all organic ingredients, you can feel good about using this unique styling aid on your child’s hair.

You’ll feel relieved when your tween experiments with personal style in a totally organic, non-toxic, healthy way. Expressing individuality has never been so eco-friendly!

To use, simply scoop out a pea-sized piece, liquefy between palms and lightly apply from roots to tips. May be used on damp or dry hair.

Lil Product has a suggested retail price of $8 for a .75 ounce jar.

For more information, including stylist reviews, or to make a purchase, please visit PRODUCT.

About The Name Is Product:

Launched in 2007 by Michael Hacker and Rachel Whitman who were driven by a desire to explore healthy personal care and “green” lifestyle options, Product is distinguished by its simple, all-natural formula composed of organic and plant derived ingredients. Product was specially designed for both men and women and works well on all hair types.